GetCraft Marketing Masterclass Series

Content Marketing is the pivotal part of an effective inbound marketing process. The essence of this approach is the content strategy to deliver consistent, ongoing valuable and relevant information to target audience or consumers, for them to reward us with desired experience and actions. In this Content Marketing Masterclass, you will get a complete guide to content marketing success; where you will learn about: - Setting the goal and key results for a content marketing campaign. - Finding valuable insights about the target audience or consumers, topic, and competitors. - Understanding various content marketing campaign based on marketing objectives. - Finding the story theme and brand persona; to content and distribution plan. - Measuring content marketing success.