Strategyzer Masterclass: Value Proposition Design & Business Model Generation, January 19th and January 20th, 2024 in Shanghai, China

This certifies that the participant named on this certificate has completed the Strategyzer Masterclass: Value Proposition Design & Business Model Generation on January 19th- January 20th, 2024 in Shanghai, China. Strategyzer Certified Trainers: Greg Bernarda & Augustin Solioz Key Learning Points: • Applying a practical visual language to describe, challenge, and design business models • Building business models that work using the Business Model Canvas • Creating value propositions that sell using the Value Proposition Canvas • Examining business model innovation through powerful case studies • Prototyping business models using design thinking and customer development to boost future growth • Understanding business model patterns • Testing business models with “customer development” • The Business Model Design and Iteration Process • Validating Business Models • How to assess your business model • Business Model Environment and Competition • Customer Jobs-To-Be-Done • Understanding customer segments and customer pains and gains • How to gain customer insights and do customer research • Fit between Customer Profile and Value Map • Validating your Value Proposition Regards, Greg Bernarda Strategyzer Certified Coach Co-author of Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)