Digital Marketing and Analytics

The Digital Marketing and Analytics programme from ISB will enable you to understand the digital customer behaviour, build digital marketing strategies, and identify in-demand metrics to effectively measure and optimise ROI. This online programme will help you plan and execute
transformational digital marketing strategies and best practices. The digital marketing career
scope in India will be worth US$160 billion by 2025, making it three times the current value
(Goldman Sachs, 2020). Prepare for a rewarding career in digital marketing and analytics with
digital marketing skills and strategies that are robust and reliable even in our current ever-evolving
economy.