25.10.0
This website uses cookies to ensure you get the best experience on our website. Learn more

Performance Marketing

Alexis Rantloane

A 10-week course – developed with a global leader – focused on mastering the skills to leverage digital paid media, and achieve the best results for the brand. It covers digital paid media strategy, paid search, programmatic display, tracking and tagging, optimisation and bid management, and how to get the maximum benefit from the Google stack.

Skills / Knowledge

  • Digital Paid Media Strategy
  • The basics of paid search
  • Advanced paid search
  • Programmatic display
  • Display details
  • Tracking and tagging
  • Optimisation and bid management
  • Google Marketing Platform
  • Paid Media

Issued on

May 26, 2021

Expires on

Does not expire

Evidence