Design Research Techniques

In this two-day course, you’ll discover how to maximize your user research and lay the groundwork for a robust design research practice. These tools will help you make your company more targeted, strategic, and customer-centric. Participants walk away knowing how to: Make the case for design research in your organization. Learn more about your users across all phases of the design process. Design and conduct effective research interviews. Get the most from user testing sessions. Learn a structured process for synthesizing research into insights and personas. Use research insights to propel your design forward. Communicate research results for impact.