25.10.2
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Digital Storytelling: New Models to Promote Local Initiatives After a Crisis

Winfred Mwende Mutinda

Recipients participated in a virtual course on Digital Storytelling, in which they learned how organizations can use digital platforms to promote their initiatives and raise awareness with their target audiences. Participants examined the ways in which narrative can be used to both communicate and effect positive change in one’s own community; identified global trends in business models supporting media and news; gained an understanding of the significance of key technology trends and how those trends may influence business models; developed familiarity with the news media production process and the types of content that draw attention from press outlets; gained insight into how NGOs can use traditional and new media to promote community issues; and identified channels to promote messaging and reach target audiences, including potential funders and decision-making business or political groups.

Issued on

November 10, 2020

Expires on

Does not expire